Monday, February 24, 2020

How Bismarck used wars to bring about the creation of the new German Essay

How Bismarck used wars to bring about the creation of the new German state.Why was Bismarck successful in unifying Germany when the revolution of 1848 failed to do so - Essay Example At that time, Austria was not willing to recognize a united Germany predominated by Prussia. Thus, a meeting was held at Olmutz by Austrians n the November of 1980 which was torn down by Prussians and thus the contract of Prussian Union was given up. This meeting is seen by the Prussian historians as a disgrace of Olmutz. Significantly, the Prussians were more dominant in Zollverein operations and thus the Germans created a union in 1834 to renaissance to free trade. The five German states, comprising Austria, were not part of Zollverein by 1854. Thus, economic empowerment of Prussia was guaranteed again.2 But, this dominance was achieved by Otto von Bismarck during the era of 1815-1898 for Prussia. He was selected as the President in 1862. He inherited the Prussian nobility or better known as Junkers from his father’s side. A highly conservative person, he succeeded to many diplomatic posts. The times of constitutional crisis marked the beginning of his prime minister career. William I (1861-1888), who was a regent since the year 1858, became the then Prussia King in the year 1861 after his brother’s death. This new king was contemptuous towards army receiving more funds and also was disdainful towards the lower house of legislature. King was reluctant to support the established military and wanted to build up his own army. But, he needed tax revenues for this endeavor. Parliament refused to this notion. Thus Bismarck decided to receive taxes somehow, without the parliamentary consent. The loyal people of Prussia paid the taxes; and the King with Bismarck’s assis tance gave birth to a new army. 3 Bismarck needed a strong military because according to him, military power was more than the power of masses. He blew off the liberal constitutionalism as shown by the Frankfurt Assembly. Being a pragmatist, he devised that force was the ultimate success factor; and being a

Saturday, February 8, 2020

Advertising and Memory Essay Example | Topics and Well Written Essays - 750 words

Advertising and Memory - Essay Example This essay "Advertising and Memory" outlines how advertising affects our memory and creates "a false experience effect". A perfect example of how advertising makes use of this effect can be demonstrated using the Nestle advert. The Nestle advert picturing a family happily enjoying Nestle cookies while laughing on a beach or around a fire may make an individual think that the images are true. Additionally, these images may stick on one’s mind; thus, he or she may start picturing the events in the ad as real memories of his or her life. ‘False experience effect’, as well as how people perceive themselves and reality can have profound effects on their purchasing habits. This is because it gives one an impression that the images being displayed in the advert occurred, yet in the real sense; the experience never occurred. The impact of advertising is also influenced by implicit memory. This is a type of memory whereby previous memories assist in task performance without conscious awareness of such experiences. Implicit memory is important to advertisers because of various reasons. Implicit memory concerns itself with how people behave, and not what they recall. On the other hand, advertisers are interested in consumer behavior and not the manner in which advertisements are consciously remembered, because the customer behavior towards an ad will either result to an increase in sales or not. Advertisers have to reconsider the use of implicit memory while placing ads, for they determine the success of the advertising campaign.